Statistics in New Product Development
Friday, October 11, 2002 - 10:10am - 1:00pm
Fred Hulting (General Mills)
Taking a new product from idea to reality requires many difficult steps. Among them are the identification and optimization of the concept and product, and the startup and refinement of the associated manufacturing process. Statistics - including statistical thinking, experimental design, statistical methods, and statistical computing - plays a vital role in new product development. Using a series of examples, this talk will highlight the way in which statistics (and statisticians) can contribute to the development of successful new consumer products.