The rapid growth of business databases has overwhelmed traditional,
interactive approaches to data analysis and has created a need
for a new generation of tools for intelligent and automated
discovery in data. This paper surveys some industrial applications
of this emerging field, called data mining and knowledge discovery.
We define the goals, tasks, and methods of data mining, examine
the knowledge discovery process and the tools that support it,
look at some representative applications, and discuss the challenges
for a successful deployment of data mining applications and
their adoption by business users.
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